Powerful Business
Writing Skills

A popular two-day workshop that will
transform your writing skills

with Shirley Taylor

Leading authority in modern business writing, e-mail and communication skills

The typical executive today spends approximately 20-25 per cent of their time writing. Yet writing is a skill that few people seek to improve. With so many e-mails, letters and other documents to write and time being an issue, writing effectively can be very demanding, but the truth is that your writing skills can make a big difference to your efficiency, productivity and career success.

In this comprehensive, interactive workshop, Shirley Taylor, best-selling author of many communication and business writing books, will show you some simple but powerful techniques that will help you to avoid misunderstanding and become a better business writer. Shirley will show you how to organise your words and thoughts on paper, structure your messages logically, present your documents attractively, and improve the format, style, language and tone of all your written communication. When you follow these guidelines, you will transform your business writing skills, increase the impact of your writing, and get the right results!

Remember, what you write reflects your company's image and also gives an impression of you. This workshop will help you make sure it's a good one!

Don't miss this highly popular, effective and lively workshop!

Common problems in today's writing

• Get the foundations right
• Understand punctuation
• Touch up your grammar
• Local specialities

Introduction to business writing

• What do you know about business writing?
• The 3 R's of reader-friendly writing
• The importance of writing as you speak
• Touch up your tone

Writer-centred writing

• Your 7 steps to success in business writing
• Shirley's 4 Point Plan
• In-depth look at openings and closings
• Create a visual appeal in your documents

Good writing in the 21st Century

• Compose SMART subject lines
• Use modern terminology
• Remember the KISS principle
• If you wouldn't say it, don't write it

Turn on the style

• Polish up your professionalism
• Passive vs active voice
• Be positive and proactive in your writing
• The importance of proofreading

E-mail at work

• Highs and lows of e-mail
• Are you an angel or a devil on e-mail?
• Business e-mail netiquette
• Top 10 courtesies online

About Shirley Taylor

Shirley Taylor has established herself as a leading authority in modern business writing and communication skills. She is author of 6 successful books on communication skills, including the international best-seller 'Model Business Letters, E-mails and Other Business Documents 6th edition', which has sold almost half a million copies worldwide. With over 20 years experience in teaching and training, Shirley puts a lot of passion and energy into her workshops to make sure they are entertaining, practical and informative, as well as a lot of fun.