Power Up Your
Business Writing Skills
with Shirley Taylor
Leading authority in modern business writing, e-mail and communication skillsOne of the biggest challenges in business has always been to communicate effectively, especially in writing. This has become even more crucial in today's fast-paced e-world. In this practical two-day workshop, you will learn simple but powerful techniques that will help you to become a better business writer and get the right results every time.
Shirley will show you how to organise your words and thoughts on paper, structure your messages logically, present your documents attractively, and improve the format, style, language and tone of all your written communication. Using these guidelines, you will learn a set of skills that will be useful for the rest of your life.
Remember, what you write reflects your company's image and it also gives an impression of you. This workshop will help you make sure it's a good one!
Don't miss this highly popular, effective and lively workshop!
- Appreciate the main problems in today's business writing.
- Identify old-fashioned phrases and standard overused jargon.
- Use modern business language instead of old-fashioned great-grandfather writing.
- Apply the main rules of good business writing.
- Structure documents logically using Shirley's 4 Point Plan.
- Use consistent layout for all business correspondence.
- Enhance your e-mail communication skills.
- Analyse real business documents to improve format, style, language and tone.
- Compose effective letters, memos, faxes and e-mails.
- Ensure your messages are read, understood, remembered, and get results.
Workshop Highlights
Common problems in today's writing
- Get the foundations right
- Understand punctuation
- Touch up your grammar
- Local specialities
Introduction to business writing
- What do you know about business writing?
- The 3 R's of reader-friendly writing
- The importance of writing as you speak
- Touch up your tone
Writer-centred writing
- Your 7 steps to success in business writing
- Shirley's 4 Point Plan
- In-depth look at openings and closings
- Create a visual appeal in your documents
Good writing in the 21st Century
- Compose SMART subject lines
- Use modern terminology
- Remember the KISS principle
- If you wouldn't say it, don't write it
Turn on the style
- Polish up your professionalism
- Passive vs active voice
- Be positive and proactive in your writing
- The importance of proofreading
E-mail at work
- Highs and lows of e-mail
- Are you an angel or a devil on e-mail?
- Business e-mail netiquette
- Top 10 courtesies online

| Dates | 10-11 December 2008 Full |
| 14-15 January 2009 | |
| 4-5 March 2009 | |
| Time | 9am to 5pm |
| Venue | Holiday Inn Parkview, Singapore |
| Fee | S$695 |
| (including refreshment breaks, 2 buffet lunches and comprehensive workbook) |

About Shirley Taylor
www.shirleytaylor.comShirley Taylor has established herself as a leading authority in modern business writing and communication skills. She is author of 6 successful books on communication skills, including the international best-seller 'Model Business Letters, E-mails and Other Business Documents 6th edition', which has sold almost half a million copies worldwide. With over 20 years experience in teaching and training, Shirley puts a lot of passion and energy into her workshops to make sure they are entertaining, practical and informative, as well as a lot of fun.
“The workshop was interesting, engaging and practical. I learned how to be a better communicator and build a more professional image at the workplace. Wish I could take Shirley to work to have her continuously improve my writing skills!”
Christina
Supervisor, Customer Service
Ikano Pte Ltd
“Shirley has done well. I have learnt a lot during the 2 days. This workshop is really interesting and I will definitely recommend it to my colleagues.”
Winston Au
Head Air Traffic Services,
Civil Aviation Authority of Singapore
| Hotline | +65 6838 1069 |
| info@shirleytaylortraining.com |
